
Marketing Strategist, Rachel Shaw
created Yolk Marketing to put her lifetime’s experience of marketing planning and implementation to the best use she could think of, improving society and working with the social enterprise, charity and not-for-profit organisations that do this
“We understand that these hard-working organisations do not always have a marketing ‘team’ and that there are limits on their time and budgets. We can step in to provide the strategic marketing plan that matches their mission; a plan that they can actually use. They save time with us coordinating and implementing things to happen, and/or mentoring their staff to do this, and importantly we measure their results. We basically make sure that every bit of effort by them works as hard as it can to achieve their vision. And ultimately, it’s that effort that materially improves people’s lives.”
Rachel Shaw, Marketing Strategist at Yolk Marketing
Yolk Marketing do not use industry jargon; they talk in a direct, personable way to social enterprises, charitable and not for profit organisations about what they want to achieve. This could be more effective collaboration in the industry, it could be the need to ‘up their game’ marketing and reach-wise, increase revenue to create resource for more social return work or all of the above. Yolk Marketing’s unique combination of management-level expertise and practical application through simply-structured, no-nonsense services will get them there. Get in touch for a chat about your requirements.